Organizations love to partner. Partnering evokes community, good will, mutuality, expansion, and friendship. All good things. When your organization struggles in a fiercely competitive marketplace or crowded fundraising environment, we want to believe that good partnerning will mean strength in numbers, joining forces for greater good, and lots of synergy. Continue reading “Organizational Partnering…Why?”
Everyone knows you’re supposed to have a “vision statement,” but so many companies and organizations write visions that are really missions. “We seek to become the world’s great widget-maker and lead the market toward wealth and well-being.” Or, something like that. This is a mission statement in the future tense with a dash of wishful thinking thrown in for good measure. It’s not a true vision statement. Continue reading “Vision II”
Business, like life, is the sum total of decisions made by its leaders, its brain, its heart. I’m convinced that the quality of any business or organizational decision will be enhanced if the decision-makers have already answered and are committed to being guided by the answers to only three fundamental questions: who are we?; who do we serve?; and how will we know when we’re successful? In the answers to these questions is the wisdom of the enterprise. More to come….
More with less. That’s why technology is important to you, Mr. or Ms. organizational leader. But you know that.
What you may not know is that the whole marketplace for acquiring applications to help run your organization has completely changed over the past 10 years. Recently, I became part of a task force to strategize and implement a social networking platform to serve the constituents of a group of related nonprofits. Continue reading “Leveraging Technology”
It’s about seeing.
I’m actively testing a range of online giving tools and methods: text2give, Facebook Cause, giving buttons and badges, and more. So far, I’ve learned that the specific cause and ask are everything to the audience. Fortunately, this is the low-cost-probe to beat all lcp’s. It’s a good thing, too, because the landscape is evolving so fast that you need to get in and out as quickly as possible if something isn’t working and so you can try the next thing. Will let you in on successes.
Yes, we are all responsible, in one way or another, for the state of our society. It’s easy to see that when a business has an intentional social responsibility program, customer good will follows. And more than that, employees experience greater pride in their employment and a way to express their own social impulses. Actively caring about your community is just good business and good stewardship. Check out SocialVibe and consider the possiblities as an activist or sponsor.
In 1994, leading a software and book publishing business serving the higher ed market, I got an email from a university professor in Perth, Australia.
“How dare you publicize a USD 99 price for your product on your web page, when the only way I can buy it is to pay USD 250 to your Australian distributor.”
In that instant, I was struck with the power of the new Worldwide Web. Continue reading “The Worldwide Web”
A new year. A new decade. New hopes for better business conditions. Are you ready to take advantage of them?
Readiness takes planning. You’ll really benefit from taking a little time to go beyond a quick update of your To-Do list and think through some basic planning questions as if you were back at square one.
- Does your business or organization still reflect your mission?
- Do you know as much about your customers as you used to?
- Are you measuring the right things to stay on track with your success plan?
How about a planning tuneup? Maybe I can help.
In the software business, development is software engineering. In the nonprofit world, it’s fundraising. In real estate…well, it’s somthing else.
Then there’s “business development.” New business generation. Closing partnership deals. This is my concern as a consultant.
How will you know when you have enough new customers or partners to keep growing? “Partner” is a word thrown around too loosely, if you ask me. You attend a conference, or trade show, or dinner. You get to talking with someone, and you both conclude your companies or organizations should partner. There’s “synergy”; the two of you together is greater than the sum of the parts. Now what?
Unless each will add real value to the other, then exactly nothing will happen. Or worse, you’ll chase each other’s tails until the partnership idea peters out gradually, or your dreams implode because frustrations get too high.
True value. From both sides, to both sides. That’s what makes a real partnership. I can you help build strong, productive, long-term partnerships.